Tata Hexa is all set to roar on the Indian roads from January 2017. Tata has put in a lot of efforts to come up with a world-class automobile. Gone are the days when any consumer product is compared with specifications. It is the era of “Experience”. Only the products with the best experience will see the light at the other side of the Tunnel. Probably Tata Hexa is the first product in the automobile sector to realize this. Test driving a Tata Hexa is dubbed #HexaExperience. Tata is selling an experience more than a car. Earlier this year, I
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