WPP Atticus \'Under 30 Essay\' Contest 2009 entry
“The test of a first rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability......
13 Years Ago
The 4 E\'s of Digital Marketing
While going through a power point presentation, I came across a very interesting perspective on Digital Marketing. By virtue of being a two-......
15 Years Ago
ZooZoo-ism is the new religion
Finally, I have decided to write about the latest sensation of the advertising world - ZooZoos (not sure about the origin of the name but I......
15 Years Ago
Brand Busting in One minute
Brands cannot be created overnight. It takes years to convince the consumer about the role of the brand in its life. A single-minded focus ......
15 Years Ago
Me-too Blogs!
Having watched a lot of me-too ads, me-too brands and me-too products over the years, I wasn't surprised when I saw a 'me-too' blog. Followi......
15 Years Ago
Take it lightly!
A very simple yet effective WEBSITE created by Ogilvyone India for the brand Cadbury's Perk. Click here to see. P.S: Don't miss the loa......
15 Years Ago
