Whatever happened to writing for humans
Of late I have been interviewing people for content writer positions in my current organization. I had some content strategy in my mind and the goal as product owner was clear to me – create …...
9 Years Ago
Why This Mobile App Only?
Exactly how any apps do you think a consumer can have on her mobile? And how many apps do you think a consumer really needs on a regular basis? Yes, I do understand that amount of data a brand can …...
9 Years Ago
Political Advertising in India 2014 - Worth it?
Did I just hear that this year the estimated spend on political campaigns in India is $5 billion? $5 billion? That’s like 30,000 crores in INR! $5 billion? That’s just $2 billion short of what the...
10 Years Ago
Buying Facebook Likes? Paying for positive reviews? Purchasing Twitter Followers?
Just few days back I had tweeted about my declining interest in some of my favorite blogs. Reason? Posts on those blogs now are obvious enough to make out that they are paid and not the real ones. …...
12 Years Ago
Social Media ‘Experts’! Really?
I had thought to write a post on this earlier too but for some or other reason never wrote one. But my last few interactions at different occasions made me think about this term Social Media “Experâ...
12 Years Ago
Calling all Women Entrepreneurs
This post is especially for women readers of my blog. Women’s Web team is conducting a survey on ‘Women and Entrepreneurship’ in India. The result of this survey would be shared freely on their ...
12 Years Ago