The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
"It is only with the heart that one can see rightly. What is essential is invisible to the eye." - Antoine De Saint-Exupery, The Little Prince ( as quoted in...
9 Years Ago
The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
"It is only with the heart that one can see rightly. What is essential is invisible to the eye." - Antoine De Saint-Exupery, The Little Prince ( as quoted in "Pour your heart into it: How Starbucks bu...
9 Years Ago
Enabling Digital India for its billion people
A. What's Digital India The last fortnight saw the emergence of a new buzzword in the media: "Digital India". This is the Modi's government's name for the...
10 Years Ago
Enabling Digital India for its billion people
A. What's Digital India The last fortnight saw the emergence of a new buzzword in the media: "Digital India". This is the Modi's government's name for the initiative to take Internet to the masses, an...
10 Years Ago
Upping the stature of the Marketing function in India
After a break of four plus years, am back with a post on Marketer's Kaleidoscope. In August 2010, I set up Interskale Digital Marketing and Consulting, a...
10 Years Ago
Upping the stature of the Marketing function in India
After a break of four plus years, am back with a post on Marketer's Kaleidoscope. In August 2010, I set up Interskale Digital Marketing and Consulting, a digital marketing firm, which has kept me very...
10 Years Ago