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Rohit Varma's Marketer's Kaleidoscope

Tracking India's consumer market, Internet in India and
other such potentially interesting tales

  • Rated2.5/ 5
  • Updated 9 Years Ago

Recent blog posts from Marketer's Kaleidoscope


The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
"It is only with the heart that one can see rightly. What is essential is invisible to the eye." - Antoine De Saint-Exupery, The Little Prince ( as quoted in...
9 Years Ago
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The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
The #1 Quality of the Outstanding Marketer - What Philip Kotler and an IIM MBA don’t teach you
"It is only with the heart that one can see rightly. What is essential is invisible to the eye." - Antoine De Saint-Exupery, The Little Prince ( as quoted in "Pour your heart into it: How Starbucks bu...
9 Years Ago
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Enabling Digital India for its billion  people
Enabling Digital India for its billion people
A. What's Digital India The last fortnight saw the emergence of a new buzzword in the media: "Digital India". This is the Modi's government's name for the...
10 Years Ago
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Enabling Digital India for its billion people
A. What's Digital India The last fortnight saw the emergence of a new buzzword in the media: "Digital India". This is the Modi's government's name for the initiative to take Internet to the masses, an...
10 Years Ago
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Upping the stature of the Marketing function in India
Upping the stature of the Marketing function in India
After a break of four plus years, am back with a post on Marketer's Kaleidoscope. In August 2010, I set up Interskale Digital Marketing and Consulting, a...
10 Years Ago
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Upping the stature of the Marketing function in India
After a break of four plus years, am back with a post on Marketer's Kaleidoscope. In August 2010, I set up Interskale Digital Marketing and Consulting, a digital marketing firm, which has kept me very...
10 Years Ago
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